Retail Multiples
Advantage understands the importance of the retail multiple groups for magazine and newspaper titles. We have the scale and experience to work successfully on behalf of our clients through our Retail Managers. We cover all retail sectors and have a complete understanding of their businesses and individual strategies.
What we do
Working in partnership with your team, the Retail Managers sell-in and present your publications and their plans to each retail multiple sector. The teams also work together to manage your best interests ahead of range reviews and in executing planned promotions. We actively encourage our publishing clients to accompany our Channel Managers to meet with the key retail personnel.
The difference we can make
Retailers can be a challenge but whatever your objective is, we strive hard to achieve it. This includes not only delivering your promotional plans but also areas such as display for a particular publication or retail group.
Simply put, we’re proactive and creative in achieving your business plans in this important retail sector.
"ad·van·tage (noun): any state, circumstance, opportunity, or means specially favourable to success
